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Papaya Global
Israel Papaya Global is a workforce payments and payroll platform providing global payroll, contractor management and Employer of Record services in more than 180 countries.
Gusto
Locations
United States
Employees
500+
Year founded
2011
Featured in expert reviews
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The Top 13 Local Payroll Processing Providers in United States: Reviewed in 2026
About
Gusto is an online payroll, HR, and benefits platform used by small and medium-sized businesses. Founded in 2011, the company combines payroll processing, employee benefits, and HR administration in a single system, and states that more than 500,000 companies use it.
The payroll service lets employers run payroll in a few clicks, automates federal and state tax calculations and filings, supports compliance, and flags tax credits a business may qualify for. Time tracking, paid time off, and holidays are calculated and synced with payroll, and employers can offer benefits such as medical and dental coverage and 401(k) retirement plans through the platform.
Gusto serves employers across all 50 U.S. states, including startups, agencies, professional practices, nonprofits, and other small businesses that typically operate without a dedicated HR department.
The payroll service lets employers run payroll in a few clicks, automates federal and state tax calculations and filings, supports compliance, and flags tax credits a business may qualify for. Time tracking, paid time off, and holidays are calculated and synced with payroll, and employers can offer benefits such as medical and dental coverage and 401(k) retirement plans through the platform.
Gusto serves employers across all 50 U.S. states, including startups, agencies, professional practices, nonprofits, and other small businesses that typically operate without a dedicated HR department.
Payroll Management 35%
Benefits Administration 30%
HR Management 20%
Time and Attendance 10%
Compliance Management 5%
Small to Medium Enterprises 45%
Technology 20%
Professional Services 15%
Retail 12%
Other Industries 8%
Case studies
Gusto
With Gusto, Rise Marketing taps talent in the U.S. and around the world to fuel client growth by 125%
When Kahl Orr launched Rise Marketing in 2017, he wanted to offer flexibility to his team to attract top creative and technical talent from a broader pool. As a creative web development agency based in Philadelphia, Pennsylvania, Rise Marketing specialises in SEO, paid ads management, web design, and building consumer mobile apps for clients in tech, healthcare, and petcare industries. The primary challenge was managing payroll and payments for a distributed team. Rise Marketing had seven employees and about a...
Marketing & Communications
Gusto
How Gusto helps Prix Fixe Accounting drive revenue growth, while helping restaurants thrive
Prix Fixe Accounting, founded by Chris Macksey, is an accounting firm based in North Adams, MA that specializes in serving restaurants, hotels, and food-based retailers. The firm provides full-service bookkeeping, payroll and accounting, and financial advisory services. Chris has deep experience in the restaurant industry, having worked there throughout high school and college, starting as a busser and moving to back-of-house positions. The hospitality industry faces significant challenges that directly impact Prix Fixe's clients. Restaurants operate with very narrow profit...
Accounting
Gusto
Serenity Forge manages hybrid growth through Gusto's modern HR tools
Serenity Forge is a video game development and publishing company based in Boulder, Colorado with 40+ employees. The company works with both US-based and international developers, publishers, vendors, and clients to create meaningful gaming experiences. Before 2020, Serenity Forge primarily operated from its Boulder office with most employees working on-site. However, the COVID-19 pandemic forced the company to pivot and expand its hiring strategy across the country to meet business demand. This transition created several significant challenges: 1. Onboarding Complexity:...
Video Games
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via Trustpilot
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Unnamed reviewer
Apr 1, 2026
“Switched from ADP to Gusto in 2024 after some issues with ADP, now seem minor compared to our Gusto experience.”
via Trustpilot
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Unnamed reviewer
Apr 1, 2026
“I sold my business and tried to close account for 7 months. Continued billing with no way to cancel except closing bank account.”
via Trustpilot
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Unnamed reviewer
Apr 1, 2026
“I would rate them negative 5 stars if possible. Platform is easy but support is absolutely terrible.”
via Trustpilot
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Unnamed reviewer
Jun 1, 2026
“Everything has gone wrong since the day I started. I could write a book. Would only recommend to worst enemy.”
via Trustpilot
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Unnamed reviewer
Jun 1, 2026
“Had W2 filing mistake. Over 6 months with zero resolution despite patience and working with multiple people.”
via G2
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Unnamed reviewer
Sep 18, 2026
“I like that Gusto is incredibly user-friendly. Layout is clean and actually feels like modern app you want to use.”
via Capterra
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Emily C.
Sep 18, 2026
“Very easy to use app that allows all employees ease of time tracking and time off requests. Great customer support.”
via Capterra
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John B.
Sep 18, 2026
“Using Gusto for payroll several years. Small nonprofit with employees in multiple states—made setup and management simple.”
via Capterra
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Unnamed reviewer
Sep 18, 2026
“Have been using Gusto 7+ years now and have not even wanted or needed to look for any additional services!”
via Capterra
V
Vincent
Sep 18, 2026
“Gusto is affordable, easy to integrate, and employee-friendly, which makes strong choice for many businesses.”
