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Gusto

United States
500+ Employees
2011
4.3 / 5
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Location
Locations
United States
Employees
Employees
500+
Year founded
Year founded
2011

About

Gusto is an online payroll, HR, and benefits platform used by small and medium-sized businesses. Founded in 2011, the company combines payroll processing, employee benefits, and HR administration in a single system, and states that more than 500,000 companies use it.

The payroll service lets employers run payroll in a few clicks, automates federal and state tax calculations and filings, supports compliance, and flags tax credits a business may qualify for. Time tracking, paid time off, and holidays are calculated and synced with payroll, and employers can offer benefits such as medical and dental coverage and 401(k) retirement plans through the platform.

Gusto serves employers across all 50 U.S. states, including startups, agencies, professional practices, nonprofits, and other small businesses that typically operate without a dedicated HR department.
Payroll Management 35%
Benefits Administration 30%
HR Management 20%
Time and Attendance 10%
Compliance Management 5%
Small to Medium Enterprises 45%
Technology 20%
Professional Services 15%
Retail 12%
Other Industries 8%

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Client reviews

4.3
Based on 19374 reviews incl. public web sources
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How this rating is calculated

4.3 weighted across 19374 reviews from 3 sources
4.6
12848 reviews
4.6
4162 reviews
2.1
2364 reviews
The overall score is a review-count-weighted average of NEO's own reviews and each partner's public ratings. Figures link to their source — follow a link to read the originals.
via Trustpilot
U
Unnamed reviewer
Apr 1, 2026
“Switched from ADP to Gusto in 2024 after some issues with ADP, now seem minor compared to our Gusto experience.”
via Trustpilot
U
Unnamed reviewer
Apr 1, 2026
“I sold my business and tried to close account for 7 months. Continued billing with no way to cancel except closing bank account.”
via Trustpilot
U
Unnamed reviewer
Apr 1, 2026
“I would rate them negative 5 stars if possible. Platform is easy but support is absolutely terrible.”
via Trustpilot
U
Unnamed reviewer
Jun 1, 2026
“Everything has gone wrong since the day I started. I could write a book. Would only recommend to worst enemy.”
via Trustpilot
U
Unnamed reviewer
Jun 1, 2026
“Had W2 filing mistake. Over 6 months with zero resolution despite patience and working with multiple people.”
via G2
U
Unnamed reviewer
Aug 2, 2026
“I like that Gusto is incredibly user-friendly. Layout is clean and actually feels like modern app you want to use.”
via Capterra
E
Emily C.
Aug 2, 2026
“Very easy to use app that allows all employees ease of time tracking and time off requests. Great customer support.”
via Capterra
J
John B.
Aug 2, 2026
“Using Gusto for payroll several years. Small nonprofit with employees in multiple states—made setup and management simple.”
via Capterra
U
Unnamed reviewer
Aug 2, 2026
“Have been using Gusto 7+ years now and have not even wanted or needed to look for any additional services!”
via Capterra
V
Vincent
Aug 2, 2026
“Gusto is affordable, easy to integrate, and employee-friendly, which makes strong choice for many businesses.”
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