“Without Cloud I would never have started a business” – Cloud Redovisning
Challenge
Klara Westerberg is the snowmobile enthusiast who runs the popular Instagram account Clarabellacinderella with nearly 10,000 followers. Like many influencers, she receives requests for collaborations and free products from companies that expect her to post them to her feed. Some companies also want to use Klara's Instagram images in their marketing, and previously she would give away the images without payment. Klara had never started a business on her own, as it felt like far too big a step.
"Without Cloud I would never have started a business."
"I do what I'm good at – riding snowmobiles. Then I get help from Cloud with what I'm less good at."
Solution
When Klara got in touch with Cloud Redovisning, they encouraged her to start a business so she could charge for what she does on Instagram. Cloud Redovisning helped her with all the practical aspects and got her interested in how business works. Today she receives personal help with bookkeeping and accounting. Cloud Redovisning provided the support and guidance that gave Klara the confidence to take the step of starting her own business.
Results
Klara has now started her own business and can invoice clients for collaborations. She receives personal help with bookkeeping and accounting that works "really smoothly". She can now focus on what she's good at – riding snowmobiles – whilst Cloud Redovisning handles the parts of business that she's less experienced with. Klara has been snowmobiling since 2016, competing in both snowmobile cross and backcountry events, and has competed in events including Backcupen, Hemavan Hillclimb, Bonfire1125 and SM, where she came in ninth place.